After Myntra, Online cab aggregator Ola claims that it will go mobile-app only across its 100 cities of operations from the next month.
From just about 20% of booking requests on the app at launch, Ola (now) receives as much as 99% of its bookings through the app at the current scale. The company has also updated the app to better support content loading on 2G networks, it said in a statement. The app will reportedly allow users to save on their data usage and work even in areas of poor connectivity.
In April, Ola had raised $400 million in a Series E round of funding led by DST Global with participation from GIC, Falcon Edge Capital and existing investors. At the time of the funding, Ola had earmarked $100 million for TaxiForSure. In the same month, it had also raised $315 million funding led by DST Global, with participation from existing investors Tiger Global, Accel Partners and Steadview Capital.