Eywa Media, a digital signal processing technology startup has raised $1Mn in seed funding from Ah! Ventures, US- based Viktor Koenig PE Fund and Mantra Ventures. The company will utilize this funding to enhance its technology and scaling up operations to other countries of interest like US, Malaysia, Thailand, the Philippines, Qatar and Saudi Arabia. Eywa Media, is headquartered in Singapore, and has offices in Mumbai and Bangalore(Technology Center), USA(Global data Center).
“The funds would be used for upgrading existing products and launching new products. Further, it would also be used for expanding its marketing and sales presence into newer geographies,” said Anshuman Pratap Chaudhary, co-founder at Eywa Media.
Eywa Media was actually founded in 2013 and was incubated at Kyron Accelerator. The company launched its operations in 2014. Eywa Media has technology and solutions with second screen engagements that drive interactive experiences and monetization models. It has a patent pending EywaConnect TV+ cloud platform that uses analytics and audio detection technology for the connected devices. Other products by the company are- Tango, DSP, Analytics and the flagship product mobilesync SDK.
“Today traditional networks (TV, Radio, OOH, Cinema etc) along with digital networks function in silos whereas the consumer is still the same consuming content and ads across. Thus, our EYWAConnect TV+ platform seamlessly connects with the ecosystem of connected devices using our mobilesync SDK on one end and the cloud based enterprise software on the other end.” says Ramsubramaniya Raja, Founder & CEO of Eywa Media.
Eywa media leads audience interaction and engagement measurement along with deep analytics using sophisticated audio detection technology for Brands, Broadcasters, Devices, SIM’s, Advertisers, Production Houses, Agencies etc across connected devices.