OUWT, a GPS-enabled app that connects users to the place of their choice when they want to go out for partying ,has raised $150,000 (around Rs 1 crore) from a group of undisclosed angel investors to expand its operations and venture into other cities.
Mumbai-based OUWT was founded by Prateek Lal, Shreyas Rajagopal and Yuvraj Bhalla. Lal was earlier working at DBS Bank. Shreyas worked with Kotak Private Equity and Bhalla was a senior project leader at Trine Games.
“OUWT is a re-discovery platform which uses unique data-points as well as a strong social engagement model to help users find places that suite their taste using a host of filters. Some of the data points are unique to us,” said Lal.
The app gives information about all the necessary things you would need to know before you step out so that you can choose a place as per your budget and your mood.It compares prices of alcohol available at venues located in the vicinity of the looked-up destination. A dedicated section lists late-night food delivery eatouts with OUWT-negotiated deals and offers.It is available on Android and iOS platforms.
The startup claims that the app has crossed 3,000 downloads so far. Some of the venues listed on its platform paying for its services and the company’s also plans to have an additional revenue stream via social networking features, geofencing and advertising through tie-ups with brands.
By December-end, it will start operations in Pune and Bangalore. As part of its expansion plans, OUWT will ramp up its 12-member staff and strengthen its sales vertical. It competes with firms like Guestlist and Happitoo.