Shopclues, a managed marketplace was founded by Sandeep Aggrawal, Radhika, Sanjay, Mrinal and Devesh in the year 2011. This was the original brainchild of Sandeep who had started working on this idea by Oct 2010 in Silicon Valley. He was sure that given India’s huge middle class, managed marketplace which would provide value, selection and anxiety free shopping experience to the masses and thus Shopclues was created. It is this dream that has lead Shoclues to become one of the largest marketplace for masses in India.
As per a latest development, ShopClues, a managed marketplace has announced the launch of its Bulk Factory campaign for businesses and consumers alike. Shoppers can now buy products from a wide range of categories in larger quantities to avail wholesale rates starting from Rs 51 only. Last year, ShopClues had launched the ‘Bulk Factory’ in July specifically for SME businesses that witnessed 10X growth.
Nitin Kochhar, the VP at ShopClues mentioned,
“We witnessed an overwhelming response from the B2B segment for the Bulk Factory that we launched last year, making us the preferred sourcing destination of merchants, SMEs and resellers across the country. Buoyed by such phenomenal traction, we decided to launch this new campaign so that individual customers who also wish to buy in larger quantities can enjoy wholesale prices. This is an unmatched proposition for them and ensures supreme shopper delight”
This campaign enables customers save more by buying more i.e., the pricing is always slab wise depending on quantity.
This looks like an innovative platform to enhance the user base which is already at whooping 100 million users per month.With 3.5 crore listed products and over 3,50,000 merchants, it ships in over 25,000 cities across India and has thousands of online stores.