In today’s increasingly style-conscious but time-pressed world, where even shopping online can be fragmented and frustrating, all that one needs is someone who can understand your styling needs and thus help you through the process. This is where IStyleYou comes to picture. IStyleYou (ISY) helps people find the clothes they love by building a scalable personal styling service with an ingenious blend of a human stylists and intelligent algorithms.


It’s not just technology! It’s not just social styling! This easy-to-use app actually connects you with your own personal fashion stylist. Yes! A real-life professional! Ask for a look or a product! Get the best recommendations from top fashion sites. Suddenly, you’ll discover a new you! The offerings that IStyleYou has in store for you include, a professional real life fashion stylist, no hidden charges, Intelligent system – it learns with each interaction and reduces your dependency to check multiple sites for catering to your fashion needs.


Team IStyleYou

Based out of Gurgaon, Istyleyou has been in operations since Nov’ 2015 and was founded by Vinayak Khanijo , Amit Kejriwal and Pallav Modi. The idea was born out of the need for making online apparel shopping, both -personalized and convenient. Pallav Modi is an ex- Product Manager at , . Technology consulting at Infosys and Accenture. Hands on experience of building customer facing products. MBA from IMI –Delhi. Amit Kejriwal who is the CTO of the company is a full stack Developer , ex- fabfurnish , shopclues. Hands on experience building scalable technology. And last but not the least Vinayak Khanijo is the COO, with more than 6 years of experience in fashion retail,designing & merchandising. Built trendy diva as a brand and opened 18 stores in north India.

Istyleyou is a personal styling service with an ingenious blend of human stylists and intelligent algorithms. This helps the customers buy styles- which are trending, customized to their style profile and saves them the hassle of going through innumerable options. They currently have a team size of 11, sitting out of Gurgaon and a team of 25 free lance stylists across 3 metros in India. They have a strong tech team of 7 people working on all the three platforms iOS , Android and Web and are being mentored by Vikram Upadhyaya and few more industry experts.

They currently have more than 3000 users on our Andriod App , with 40% returning users and 30% monthly active users. ISY plans to heavily invest in technology and product development. Put in efforts to scale up our AI based recommendation and tracking system. They also plan to expand into home interiors styling , fitness. Geographical expansion is also on the cards , once the product and the platform becomes stable.

About Author

Shivani Pandita

Shivani is an avid reader and loves to pen down her thoughts on paper in the most creative ways. She is more on the eccentric side, but it is this obscurity and uniqueness that makes her stand out. She has a passion for photography, travel and music. She strikes a thorough balance between intelligence and creativity and has a solution oriented approach to any problem at hand.

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