Aon Hewitt, the global talent, retirement and health solutions business of Aon Plc, has acquired Gurgaon-based hiring assessment company CoCubes in an all-cash deal.


CoCubes founders, Harpreet Singh and Vibhore Goyal, will continue to run CoCubes as a separate entity, and will join Aon Hewitt’s Talent, Rewards and Performance (TRP) vertical. They will directly report to Partner and Chief Commercial Officer of Aon Hewitt, Nitin Sethi.

Aon Hewitt, one of the earliest solution providers in selection and assessment, helps organizations make better hiring decisions and improve performance by predicting the success of their potential and current employees. CoCubes, on the other hand, connects colleges, students, and corporates using assessments; to create a seamless entry-level hiring ecosystem.

Sandeep Chaudhary, CEO, India Consulting, Aon Hewitt, shared,

“We were actively looking for an organization that focuses on employability assessments. CoCubes stood out for us as a successful startup with its profitable growth, resilient leadership team, and an innovative technology platform. With its strong client standing and value-aligned leadership, CoCubes is clearly our partner of choice to augment our assessment solutions in India and across other markets in Asia Pacific.”

Nitin Sethi, Partner and Chief Commercial Officer, India Consulting, Aon Hewitt said,

“With the acquisition of CoCubes, we will now be a one-stop-shop for entry-level hiring assessment solutions. CoCubes complements our specialisation in behavioural and leadership assessments with technical and vocational assessments, in addition to its innovative proctoring solutions. By solving the employability challenge with educational institutions and sector skill councils, Aon Hewitt is now geared to fulfill the entry level hiring needs for corporate clients.”

Aon Hewitt claims to be the global leader in human resource solutions, with over 35,000 professionals in 90 countries serving more than 20,000 clients worldwide across more than 100 solutions.

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Sangeeta Ghosh

Sangeeta is an engineering graduate and is passionate about painting and music. She is always blooming with new ideas and is a real go to person when you are searching for one. Exploring good dining places across the city is her favourite off-field indulgence. At KnowStartup, she is an integral part of the editorial team.

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