With the sedentary lifestyle that people have these days one of the major concern for people is Fitness, and one startup that has been working in this direction is Fitso.
Fitso started in August 2015 and has been on a roller coaster ride ever since. From their beginning as a running / cycling partner finding app to a complete fitness solution along with personal coaches, they are exploring the endless opportunities while at the same time they are connected to their core value of making people fit.
Founded by Naman, Rahool and Saurabh in 2016, Fitso is based out of Delhi NCR. Naman earlier worked at Zomato for four years before taking up the role of Technology and Product Head at FITSO. Rahool worked at Yepme and UrbanClap, and is now the startup’s Marketing and Strategy Head. Saurabh worked at Flipkart in Business Development before quitting to pursue his passion for adventure sports. He successfully completed the Ironman Triathlon in Sweden in 2014 and ‘La Ultra’, an 111-km run in 2015. The current team for Fitso consists of 10 people.
Fitso, unfolding to ‘Fitness Social’ started with the vision to make fitness an epidemic. Whether you’re getting off from the couch to 5k or marathon training, cycling or running, deep diving pursuing a weight loss plan, Fitso will be your partner in crime. Fitso has been awarded as the “Runner-up for Best App of 2016” & “Most Innovative App from India” by Apple. Fitso was promoted by Google on Play Store as “Top Fitness App” within a year of launch. It is among the highest rated Health & Fitness App globally and top in India. People from over 100 countries using Fitso are losing 2 kgs per month, exercising 4 times a week and tracking their nutrition regularly! Fitso gives you the tools you need to track your run or ride, log your daily food, watch exercise videos, plan meals, prepare for a race and get a personal coach to make healthy choices.
Since fitness is a play of burning calories and regulating energy, Fitso was introduced with few impeccable features. It suggests your calorie requirements and accordingly enables you to access custom workouts designed particularly for you. The revolutionary app allows users to choose their fitness goal and provide customized workout programme to meet the target goal in minimum duration. It accurately tracks your walks, jogs, runs & rides. Fitso run offline programmes as well along with app like marathons and training for ironman .The idea is to make fitness accessible and affordable for everyone. Users can do their work out anytime, anywhere, eliminating the need for a gym membership or expensive equipment.
As per Saurabh (Co-founder) the response from customers so far has been great, with the app being downloaded over 2,00,000 times in the last year. It has about 5,000 paying users. Their goal for the next few years is to focus on their current model with coaches, as it is still an untapped market in India. Fitso also aims to add more coaches on its platform going forth.