There is a famous quote that states,

“I have enough Jewelry, said no one ever”

This holds true in most scenarios and this fact has been leveraged quite well by the startup called Bluestone. is India’s leading platform for purchasing jewellery online. They cater to every segment with a collection comprising over 400 designs that includes special designs for every festival and occasion. Their USP is our unique collection.

Established in 2011 and based out of Bangalore, BlueStone is one of India’s best online jewellery destination that stores high quality fine jewellery with strikingly exquisite designs. The startup was founded by Gaurav Singh Kushwaha who is also the founder and CEO at Bluestone.

He functions as the Chief Executive Officer of the company, carving out short term and long term strategies that contribute to the brand’s growth and its consolidation in the jewellery e-commerce market. He brings to the BlueStone table, more than 10 years of experience in the domains of technology, e-commerce and internet marketing.

Prior to BlueStone, Gaurav co-founded Chakpak, an online entertainment portal in 2007 and successfully raised two rounds of funding. He also worked with national and multinational firms including Amazon and Tavant Technologies. Gaurav, an alumnus of IIT Delhi, is a prominent figure in the start-up realm and advises new and budding entrepreneurs on marketing and product strategies.

Currently the team size is of 450 employees who work under the able leadership of Gaurav and his team of able leaders like Arvind Singhal who is the COO of the company.

He functions as the master craftsman of BlueStone as the brand and seeks to establish itself as the market leader in jewellery e-commerce. Arvind brings to BlueStone extensive experience in diverse facets of business operations and different stages of enterprise development.

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With an in-house award-winning design team that pays great attention to detail, each piece at Bluestone is a symbol of perfection. With their cutting edge innovation and latest technology usage, they make sure the brilliance is well reflected in all their jewellery.

Bluestone also offers some of the industry first options to their customers. Right from the 30 Day Money Back Policy, Certified Jewellery and Lifetime Exchange, they also get the ease of experiencing luxury shopping from the comfort of their home with Bluestone’s special Home Try-On Service.

They aim at revolutionizing real jewellery and lifestyle scenario in India with a firm focus on craftsmanship, quality and user experience. In a short span of time Bluestone has built a large family of loyal consumers in India and abroad.

They house more than 4000 unique designs for you to choose from. All these designs are crafted to perfection with utmost care. Thus giving you flexibility to customize the product’s gold colour or diamond clarity to suit your needs.

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